No IM marketer wants to deal with profit-killing mistakes which is why you have to be vigilant. While it is true that you cannot prepare for everything, either, and you would make yourself crazy with trying to avoid all of them. The best mindset is to do what you know and believe is right. Just about anything can happen in business and it takes a particular mindset to deal with it.
A lot of marketers can become afraid to do anything because they want to avoid mistakes and that is not a wise choice.
If you have been paying attention to Google's updates, then you know that it is being driven by an effort to get rid of low quality content sites. Choosing to go the route with substandard quality content is a very poor business model. So maybe you have heard about Google's latest witch hunt for these poor sites. But it's up to you and what your goals are for your future in web marketing. However, there are lots of marketers who do not care about it, so you have to make your mind up about what you want to do.
Even now, there are emails from highly respected marketers, trying to sell black hat methods for getting backlinks. Of course, the first Panda update happened a year ago. You do what you want and how you want to do it, but using low quality backlinks is just not a smart business move. Google is being ferocious and hitting the low quality backlinks as this website hard as they can. People are obviously in a hurry and that is why they opt for this route for backlinks but really the approach has nothing to do at all with time savings. In addition to that, sharing and social media are quite clearly the trend in terms of the future of SEO. So it's really just a smart thing to do to take advantage of where the trend is going on this one.
Unfortunately there are still way too many marketers out there who don't want to do anything but find a way to game the system in some manner. For most of them, it seems to be a habit and a behavior that they aren't ever going to change. There are quite a few ways to game, well, anything online for your business--just look at Pinterest. You need to avoid violating other sites' Terms of Service if you want to build a good business of your own. This is the kind of violation that goes on when people try to game the system. You'll see that respecting other businesses just gives you more longevity when it comes to your own web endeavors.
Naturally, nobody wants to ever make costly mistakes with their internet marketing business. If you did not make any mistakes at all, then people may say you are not taking enough chances. There really is no sense in stressing about this since it will happen in time. There are things to totally stay away from check my blog and others you shouldn't worry about.